Trainer

Aaron Koh has close to 8 years of experience in the communication field. He began his career as a journalist with IT consumer magazines like PC World SG, HardwareMag and CNET ASIA. He took on communication roles in Linksys, Cisco Systems and Brandtology. He is a currently contributing senior journalist at a financial services technology firm based in Australia and a social media consultant for a technology portal.

Aaron has establish himself as a social media marketer who advises B2C, B2B and government clients on harnessing social media and the digital space to bring brand awareness directly to consumers. His clients include LÓREAL, Revlon, Electrolux, Malaysia Airlines, My-Taggo, Marriage Central, National Family Council, Maybe Baby? and Microsoft.

His work involves targeting bloggers for engagement activities to getting brands to make use of the social media sites to tell their stories in the digital space. Aaron also provide social media analytics to help clients measure the effectiveness of their social media campaigns.